Shop Bridal
From the "Will You's" to the "I Do's" we've got your back. Let us help you start celebrating love today!
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Shop Diamond Fashion
From Rings to Earrings you are guaranteed to find something beautiful.
Atelier by Noam Carver
Introducing Noam Carver's premier line, Atelier. Meticulously hand crafted with only the highest quality gold, platinum and diamonds. Stop by in store or shop online to see this amazing collection of designer rings from Montreal.
Our Exclusive Brands
Did you know we sell loose diamonds?
We believe in the importance of giving you choice and control over your jewellery, which is why we carry loose diamonds.
So what can you do with loose diamonds? The sky is the limit! Some of the most common ways to use loose diamonds are gifting the diamond by itself, setting your chosen diamond or diamonds in a ring, pendant or earrings or proposing with a diamond to allow the two of you to find the perfect ring together. Want to learn more about purchasing loose diamonds?
It's Bridal Season!
Find your dream ring online or book an appointment with a diamond specialist and let us celebrate love with you!
Book Today
Our Stores
Offering flexible, safe shopping options including in store shopping, purchase online and pickup in store.
Google Reviews
The Minecraft Kid
Local Guide, Google Reviews
I came in after a short work day. I was dressed dirty in my work clothes. They show there customers respect no matter what you look like. I didn't feel judged at all and had wonderful service. Keep up the good work.
Jeffrey Vincent
Local Guide, Google Reviews
We decided to get married and needed a wedding ring. I had some ideas but couldn't find what I was looking for. I happened to be in Appelt's and asked if they knew who might do custom rings. I was introduced to Dodgie Dator who proceed to design exactly the ring I was looking for. It is a stunning piece that he worked with me on to make it my own. I am extremely proud of it. Dodgie does great work and I thank him for his help with it. If you need a ring, go see Dodgie at Appelt's!
Vicky Enns
Local Guide, Google Reviews
This place is my go-to! Respectful, kind, personable & sincere! I never feel rushed here and I always get all the attention which I love 😅 excellent customer care! You can buy jewellery practically anywhere! I go to this Appelts for the care I receive and the experience!
Shaun Axdal
Local Guide, Google Reviews
I've been dealing with Appelt's for over 25 years and the top quality service and product has always been the same - great! The staff is so friendly and takes as much time as needed to make sure everything is 100 percent perfect. If you need a jewellery store in Winnipeg then make Appelt's your only stop. Don't waste time driving around - you won't be disappointed!
Julia Fidler
Local Guide, Google Reviews
My experience at Appelts was fantastic! Brought my rings in yesterday to get resized to half a size bigger. I thought the cost was a little high but for 2 rings my wedding band and engagement ring with the re sizing and rhodium plating I think the price was actually fair.
I got my rings back today which is crazy fast! And they are both so beautiful and look like new and fit great! Thanks Appelts you guys rock! 😁
Jay Vandenboer
Local Guide, Google Reviews
I couldn't have asked for a better experience. I've been going here for years and today I was looked after by Maggie who went beyond out of her way to make happy. Thank you so very much. Most definitely the company you wanna deal with when it comes to your special moment. Thx Maggie and Appelt's.
St. Ash
Local Guide, Google Reviews
Exclusively buy jewellery from Appelt's Diamonds for over 10 years. Exceptional service, great quality and a diamond warranty you can't beat.
Nikolai Shishkin
Local Guide, Google Reviews
Absolutely stellar service, would rate 6/5 if I could. Kristy at the Ness location helped me pick an engagement ring and diamond. Kristy was very knowledgeable and explained every detail of the product. She made the whole process very enjoyable, relaxed and smooth, best of all delivered the perfect ring within budget! Won't be the last purchase from Appelts!