how to choose the perfect engagement ring
answered by your diamond specialists
pricing & Payment
The average Canadian spends around $5000. With ranges from $3000-10,000+.
The 4 C’s of a diamond have a direct impact on the price, as does the carat of gold. At Appelt’s Diamonds, we only accept diamonds that are above I1 clarity, so no matter what carat size you choose, you can feel confident that you are getting a beautiful diamond with great sparkle and quality.
If you are looking for a larger diamond while being mindful of your budget, a lab-grown diamond can allow you to choose a larger carat while staying within a price point that works for you. If you prefer a natural diamond, you can explore different carat sizes and qualities to find the right balance for your budget and preferences.
Ultimately, there is no “right” amount to spend. At Appelt’s Diamonds, we want you to feel confident that you can find the ring of your dreams and a diamond that fits both your vision and your budget.
The average Canadian spends around $5000. With ranges from $3000-6,500+.
At Appelt’s Diamonds we accept many methods of payment. You can pay upfront, by layaway, by banking, or using our financing partner Flexiti.
Layaway is available for 3, 6, or 9 months while you make incremental payments every 2 weeks. Flexiti is another great option that can offer 0% interest on purchases over $5000 for up to 6 or 12 months if approved.
design
There is not a single “best” setting. It all depends on preference. If you want your diamond to be the sole focus of the ring then a solitaire is the best look for you. Solitaire is classic and simple, never going out of style.
On the other hand many people choose a halo setting to make their center diamond appear bigger. If you are between a solitaire and halo, a hidden halo would be the perfect choice as it gives extra sparkle without taking away from the center stone.
A three stone setting represents a couple's past, present, and future while balancing out the finger. This setting allows you to mix and match different stone shapes to create a ring unique to her.
The type of metal you choose is completely up to preference unless you have an allergy. Platinum is 95% pure which makes it naturally hypoallergenic and durable. It is also naturally white so it never needs to be rhodium plated. Gold is naturally yellow so any white gold ring needs to be rhodium plated every couple years to keep it white. In regards to which carat of gold is best, 18k has the highest gold content of 75%, making it more yellow or white in colour and hypoallergenic.
There are some fun hacks to figure out her ring size! Here are some of our favourites:
- Grab a ring she wears on her ring finger of either hand and bring it in to us to size in store. The size may vary slightly depending on her dominant hand, but with our Rock Solid Diamond Warranty you don’t have to worry about resizing after the proposal as that is covered!
- Tie a string around the ring finger and mark where it lands. Then measure the string on paper with a ruler in millimeters (mm), then divide the number by 3.14 (or pi) to find the ring's diameter. Then compare this to the size chart (insert size chart). Or bring the string in store and we can measure it for you!
- Get an already engaged friend to get her to try on her engagement ring. Then based off of the size of the engagement ring she tried on and the fit you may be able to properly guess the size.
- Bring her in to “get gift ideas” for a birthday or anniversary and while you’re in store get us to size her ring finger.
As long as you shop with Appelt’s there is nothing to worry about when it comes to sizing. All our engagement rings that have a diamond in them are covered under our Rock Solid Diamond Warranty and this warranty includes lifetime sizing, so even if you get it wrong, or just want to go with the average 6.5, we can always resize it for you to fit her perfectly after you get engaged.
shopping
Appelt’s Diamonds has been serving Manitobans since 1938. Appelt’s is well known for its customer service and high quality engagement rings. We pride ourselves as the trusted destination for Manitobans engagement rings and with our Rock Solid Diamond Warranty you never have to pay a cent to replace a lost diamond!
From a jewellers' point of view, half the couples we see come in together and half don’t. This is entirely up to you, whether you want them to be a part of the process or not. If you would like to keep it a surprise but still want to keep them a part of the engagement ring process, you can come in together to see what she likes then come in later to make your purchase. We can set aside your diamond and ring with a deposit as well.
It typically takes about 3-6 weeks to get in a ring for a special order, although we do carry proposal ready. We always recommend giving yourself at least two months before you plan on proposing to give yourself time to get your ring without any worries of delay that could affect your proposing plans.

